5,000 scooters. One launch market.
Amadillo sells a 9.9 kg folding e-scooter direct to commuters in the UAE. This round funds one complete launch programme: sourcing, landing, customs and marketing. First sales are planned 5 months after close.
Pre-seed · pre-launch · pre-revenue · external capital to date AED 0
A 9.9 kg scooter that folds in 8 seconds and carries in its own backpack.
Design targets for the production version. The images are visualisations, not photos of the final product.
Riding position. 92 × 47.5 × 107 cm, 9.9 kg.
- Weight
- 9.9 kg
- Fold time
- 8 s
- Folded
- 67.5 × 13 × 30.5 cm
- Pack volume
- 25 L
One customer contributes AED 1,310 before marketing and fixed costs.
Plan figures for direct online sales. Move the sliders to test them.
- net revenue per customer
- AED 2,415
- before marketing and fixed costs
- AED 1,310
- contribution margin
- 54%
- planned paid acquisition cost
- AED 400
- Net revenue
- AED 12.08M
- Before marketing and fixed costs
- AED 6.55M
- Paid marketing
- AED 2.00M
- After marketing, before fixed costs
- AED 4.55M
Plan figures, not results. The contribution is after landed and post-sale variable costs, and before marketing and fixed costs. It is not EBITDA, and this calculator is a simplification, not a forecast.
From one batch to a repeatable business.
Plan, not results. Amadillo is pre-revenue and there is no independent valuation.
- net revenue, year 1 · 3,000 units
- AED 7.2M
- net revenue, year 3 · 8,000 units
- AED 19.4M
- EBITDA, year 3
- AED 6.2M
Where the money goes.
- ProcurementAED 3.83M 63.8%
- Logistics, marketing and paymentAED 1.15M 19.1%
- Product readinessAED 0.38M 6.4%
- Extra marketing and reserveAED 0.38M 6.4%
- CustomsAED 0.19M 3.2%
- BufferAED 0.07M 1.1%
Five gates, from golden sample to scale.
- G1
Lock the product
Golden sample, CAD, bill of materials, final weigh-in
- G2
Clear the launch
Certification, battery safety, QA, service plan
- G3
Place the PO
Supplier terms, staged inspection, freight and customs
- G4
Prove Dubai
Deposits, acquisition cost, conversion, return and service load
- G5
Scale UAE
Repeatable economics, B2B pilot evidence, replenishment
Three founders. The plan: full time in the UAE once funded.
David von Brück
CEOStrategy, finance and technical coordination
Elias Kollböck
CMOBrand and marketing
Jannik Siebel
CDODesign and digital product presentation
Request the data room.
Deck, financial model and 33 due-diligence answers. We open access after a short intro call.